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DENMARK2002

Outsmarting the world
Danes rely on innovation to make their way

Minister of Science, Technology and Innovation, Helge Sander
Courtesy Danish Foreign Ministry

Denmark is a small country lacking coal, iron or any of the other natural resources needed to build an economy. Like the Japanese, the Danes had to look inward for products to export, and they used their wits to find the answer. They started problem-solving -- even in Viking days when the problem was how to build ships. They had another “asset” in the long, unappealing winters nights--perfect for applying the intellect to solving technical problems.

The Danes plumbed those depths and came up with enough innovations and clever gadgets to put them at the forefront of today’s global economy. Now they are sitting on a handsome budget surplus, low unemployment, and one of the most stable and admired societies on the planet. As Carsten Hellmann, managing director of Nunc, put it, “If we couldn’t outsmart the world, we would be lost.”

Denmark’s innovative skills are running in tight competition with the rest of the European Union. Expertise and management skills will become the greatest European exports, and the unskilled labor will be delegated to less developed countries.

New ministry
Leo Bjornskov, permanent secretary of the new Ministry of Science, Technology and Innovation, describes the new ministry as “a clear signal that [the government] is suiting action to its words.”

In 2001, the ministry was created to help build a more innovative economy. It aims to support a strong and efficient process, one that goes from the birth of a new idea to the commercial exploitation in a company. “This is the gift we received from the new government,” says Bjornskov.

"The government's vision will be realized by focusing on four pillars -- scientific discoveries, digital networks, technological service and human resources," Bjornskov says.

“One aim of the ministry is to build a bridge between Danish educational institutions, the business community and the population with a view to strengthening links," Helge Sander, minister of Science, Technology and Innovation said recently. "We aim to create a strong and short chain from the birth of a new idea to the commercial exploitation in a company."

Doctoral fellowship programs
The ministry’s job, in a nutshell, is to grease the wheels of discovery and distribution. The government sponsors center contracts, which utilize research by co-funding of cooperative projects between companies; technological service and institutions; and doctoral fellowship programs, to promote personal transfer of knowledge between universities and companies, and to provide doctoral fellows with business-relevant competencies.

To achieve this objective, Denmark is building another bridge. The government wants to connect the universities and the capitalists, “bringing knowledge to flow across the system,” as the minister says. “The essential condition is a more efficient diffusion of the vast amount of knowledge we produce to the business community, which is to the benefit of the whole of the Danish society.”

The North Jutland region is a case in point. The University of Aalborg collaborates with 350 universities and research institutions all over the world. Big Danish companies like Bang & Olufson and Novo Nordisk have offices there. Asian companies have “discovered” the region, and are moving in as though there were a real estate boom coming. They like the Danes' way of tackling problems. Danish engineers are able to think in holistic or general terms, which usually brings faster solutions.

The Korean firm Maxon is working in tandem with University of Aalborg to develop the next generation of mobile telephones. Five years ago, ministry officials say, you wouldn’t get that. The academics looked down their noses at crass commercialism, and the industrialists sneered at the ivory tower eggheads.

This illustrates how the line between academic and corporate research is blurring.

In 1999, public and private sectors teamed up to speed the development of micro-system technology.

Grundfos A/S developed a sensor to operate its pumps, which shrank and improved them. But once
the technology was out there, Microtronic A/S made a microphone no bigger than the head of a pin, which turned out to work very well in hearing aids.

The cumbersome hearing aids we can still see are going the way of wooden crutches. People who are hearing impaired need not advertise that fact, and they will be more comfortable. The companies were able to develop these amplifiers very cheaply, so other industries will be using it for undreamed-of applications. And the sound is better.

Denmark, small as it is, is out to outsmart the world again -- and the world had better take notice.

For more information, please visit: www.vtu.dk



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Writen By
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Special Thanks To:

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